Case Studies

Real Results for Logistics Companies

See how we have helped freight forwarders, customs agencies, and logistics operators transform their digital presence and generate consistent leads.

200%+
Average Traffic Growth
3x
Lead Increase
Page 1
Keyword Rankings
40%+
Lower Acquisition Costs
Success Stories

Client Case Studies

Every engagement is unique, but the results speak for themselves. Here is what we have delivered for logistics companies.

Freight Forwarding
6 monthsOct 2024 – Mar 2025

European Freight Forwarder

The Challenge

The company relied almost entirely on referrals and repeat customers. Their website generated fewer than 5 qualified inquiries per month, and they had almost no visibility in Google search results for freight forwarding services.

Our Solution

We executed a comprehensive digital transformation starting with a technical SEO overhaul, then restructured all service pages for AI search visibility and lead capture. Every page was optimized for both Google ranking factors and AI crawler parsing (GPTBot, Google-Extended). We built AI citations across 5 platforms and created conversion-focused landing pages targeted at high-intent freight forwarding keywords.

Strategy & Execution

Technical SEO overhaul
AIO/GEO content restructuring
Service-page optimization
Logistics-focused content + AI citation strategy
Google Business Profile optimization
Conversion-focused landing pages

Results (Oct 2024 – Mar 2025)

+187%
Organic Traffic
4 → 29
Qualified Inquiries/Mo
18 keywords
Top 10 Rankings
-32%
Bounce Rate
0.8% → 2.9%
Conversion Rate

The company transformed its website from a digital brochure into a consistent lead-generation channel.

Quick Summary

Industry
Freight Forwarding
Timeline
6 months · Oct 2024 – Mar 2025
Key Metric
Organic Traffic: +187%
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Free consultation available

Customs Brokerage
4 monthsNov 2024 – Feb 2025

Customs Clearance Agency

The Challenge

The agency operated in a highly competitive market where most new clients were being captured by larger competitors with stronger online visibility.

Our Solution

We developed a dual-pronged strategy combining local SEO dominance with AI search citation building. We redesigned their website to establish trust quickly — showcasing certifications, client testimonials, and case studies front-and-center. Google Ads were restructured to target long-tail customs-specific queries while reducing wasted spend. Finally, we implemented lead tracking to close the loop from click to contract.

Strategy & Execution

Local SEO + AI citation campaign
Industry-specific content with GEO optimization
Google Ads optimization
Trust-building website redesign
Lead tracking implementation

Results (Nov 2024 – Feb 2025)

+142%
Organic Traffic
-68%
Cost Per Lead
51 generated
Qualified Inquiries
+37%
GBP Interactions
3.4x
Monthly Conversions

The agency established a stronger regional presence and reduced dependence on expensive advertising.

Quick Summary

Industry
Customs Brokerage
Timeline
4 months · Nov 2024 – Feb 2025
Key Metric
Organic Traffic: +142%
Get Similar Results

Free consultation available

Container Logistics
8 monthsAug 2024 – Mar 2025

Container Logistics Company

The Challenge

Despite offering services across multiple European ports, the company struggled to attract new customers online and relied heavily on manual outreach.

Our Solution

We built a multi-location SEO and AIO/GEO strategy targeting port-specific freight queries. Each port location got a dedicated landing page with entity schema markup pinpointing geography, services, and capabilities. We launched a LinkedIn content marketing campaign targeting supply chain managers at import/export companies and built AI citations across ChatGPT, Perplexity, and Google AI Overviews for container logistics queries.

Strategy & Execution

Multi-location SEO + AIO/GEO strategy
Port-specific landing pages with entity schema
LinkedIn content marketing
AI search citation building
Search Console optimization
Conversion-focused website improvements

Results (Aug 2024 – Mar 2025)

+241%
Organic Traffic
+96%
Quote Requests
24 keywords
First-Page Rankings
+58%
Website Engagement
4.1x
Inbound Leads

The company created a predictable flow of inbound opportunities from key European shipping hubs.

Quick Summary

Industry
Container Logistics
Timeline
8 months · Aug 2024 – Mar 2025
Key Metric
Organic Traffic: +241%
Get Similar Results

Free consultation available

Marine Services
5 monthsJan 2025 – May 2025

Marine Services Provider

The Challenge

The business had strong operational capabilities but virtually no digital presence. Their outdated website failed to communicate expertise or generate trust.

Our Solution

We executed a full digital rebuild starting with a modern, AI-crawlable website that showcased their marine operational expertise. Service-specific landing pages were GEO-optimized for AI search visibility. We launched targeted Google Ads campaigns for high-intent marine services keywords and built AI citations across major platforms. End-to-end analytics and conversion tracking were implemented to measure and optimize every channel.

Strategy & Execution

Complete website redesign with AI-crawler architecture
Technical SEO improvements
GEO-optimized service-specific landing pages
Google Ads campaign launch
AI citation building
Analytics and conversion tracking setup

Results (Jan 2025 – May 2025)

+221%
Website Traffic
74 generated
Qualified Leads
-43%
Cost Per Acquisition
+65%
Engagement Time
3.7x
Contact Form Submissions

The redesigned website became the primary source of new business inquiries.

Quick Summary

Industry
Marine Services
Timeline
5 months · Jan 2025 – May 2025
Key Metric
Website Traffic: +221%
Get Similar Results

Free consultation available

Warehousing & Distribution
6 monthsSep 2024 – Feb 2025

Freight & Warehousing Operator

The Challenge

The company operated several warehouses but struggled to attract customers searching for warehousing and fulfillment services online.

Our Solution

We implemented a location-specific SEO and AIO/GEO strategy targeting warehousing and distribution queries in each facility's market. Each warehouse got a dedicated facility page with location schema, capability specifications, and local testimonials. We launched Google Ads campaigns geo-targeted to each facility's service radius and built LinkedIn campaigns targeting supply chain managers. CRO improvements on landing pages increased conversion rates across the board.

Strategy & Execution

Local SEO + AIO/GEO optimization
Warehouse location pages with entity schema
Google Ads campaigns
LinkedIn lead-generation campaigns
CRO improvements across landing pages
AI citation building for warehousing queries

Results (Sep 2024 – Feb 2025)

+173%
Organic Visibility
+119%
Qualified Inquiries
34 long-term
New Contracts
+71%
LinkedIn CTR
2.8x
Lead Conversion Rate

The company expanded warehouse occupancy while lowering customer acquisition costs.

Quick Summary

Industry
Warehousing & Distribution
Timeline
6 months · Sep 2024 – Feb 2025
Key Metric
Organic Visibility: +173%
Get Similar Results

Free consultation available

Aggregate Data

Combined Client Results

Across all logistics clients, our campaigns have generated:

200%+
Average Organic Traffic Growth
3x
Average Increase in Qualified Leads
40%+
Lower Customer Acquisition Costs
85%
Cited in AI Search Results (within 3 months)
2.8x
Higher Conversion Rates via CRO Design
4+
Channel Visibility (AI Search, Google, LinkedIn, Direct)

Aggregate data across 50+ logistics client engagements. Industry benchmarks: Gartner, "Marketing in an AI-Driven World," 2025 · McKinsey, "The Economic Potential of Generative AI," 2024 · Forrester Research, "AI's Impact on B2B Buying," 2025 · Statista, "Generative AI Adoption in Marketing," 2025.

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